Sponsored: Discover Screen X cinema with Maleficent 2

As well as the ultimate cinema going experience, 4DX, you can see Maleficent 2: Mistress of Evil in Screen X. The first live-action Disney film to be receiving the Screen X treatment, 40 minutes of footage will be featured across three screens that wraparound the audience for a truly immersive experience.

As well as Screen X, Maleficent 2 will be available to view in 4DX, the third Disney film of the year after Aladdin and The Lion King to receive the treatment. Audiences will have all of their senses awakened. Continue reading

Joker review “A cinema experience like no other”

Joker movie posterI’ve never left the cinema more unnerved than I did after watching Todd Phillips’ first foray in the superhero genre. Joker is a frequently violent, often grotesque and regularly intense portrayal of the iconic character that’s already receiving praise and backlash in equal measure from those in the critic community.

With development originally beginning way back in 2016, Joaquin Phoenix walking out of interviews and the press junket being cancelled altogether, it’s safe to say that the path to release has not been easy, but what’s the finished product like? Continue reading

Jurassic World: Battle at Big Rock review “A litmus test for Jurassic World 3”

Battle at Big Rock posterAbout a year ago, eagle-eyed Jurassic Park fans noticed a strange addition to the franchise’s history. All over the internet, the name Battle at Big Rock was appearing. First in Mattel’s leaked toy-line and then on Universal’s own website.

Rumours of a short film soon swirled around the internet with many inside sources saying that it would be released prior to this year’s Hobbs & Shaw. The release date for that film came and went with no news on this intriguing addition to the Jurassic World universe. Continue reading

IT: Chapter Two review “Good job I wore the brown pants”

IT: Chapter Two posterPart of this post is sponsored by 4DX Cinemas. With poignancy and heart on its side, 2017’s IT managed to avoid its occasional flaws to become an unnerving addition to the horror genre. While the film could never be classed as outright terrifying, the character of Pennywise, portrayed exceptionally by Bill Skarsgard, is an unsettling antagonist and one of the best in film.

Two years later, the town of Derry is back on the big screen in Andy Muschietti’s epic conclusion. But at nearly 3 hours long, is IT: Chapter Two just a bloated mess, or does it float to new heights? Continue reading

Sponsored: Horror Movie’s Game-Changer 4DX meets IT: Chapter 2

IT: Chapter Two in 4DX

This one is especially for horror movie fans everywhere: IT: Chapter Two is coming to 4DX cinema. There are many 4DX fans who were strongly intrigued by the chemistry of 4DX format and horror movies.

4DX fits perfectly with horror movies, with its concept of giving moviegoers some interactivity while visiting the cinema. Andy Muschietti’s previous instalment in the franchise, IT received tremendous feedback from movie-goers who enjoyed the roller-coaster ride 4DX movies provided them.

4DX cinemas offer not only the advanced motion seating along with wind, mist, fog, lighting, and even smell effects (where applicable), but also a unique benefit for horror films, as these features can enhance the jump scares and give more of the roller-coaster thrills horror movie fans crave.

4DX can make scary movies even scarier offering another way of viewing a horror film and is a definite draw in getting people to the cinema to see this genre of film. It’s a really fun way for the audience to get engrossed in the action and the horror.

IT Chapter Two in 4DX

The History of Horror movies in 4DX

4DX enhances across a variety of genres but horror tops the list. The first 4DX horror hit, My Bloody Valentine (2009) exceeded audience expectations when it broke box office records over 2D, breaking pre-sale records (the printer actually ran out of tickets) at CGV Sang-am (South Korea) for two weeks prior to its release. The film went on to average an incredible 91% occupancy rate during its run for eight weeks.

2017’s horror hits IT and Annabelle: Creation in 4DX topped occupancy rates across the globe during its opening weekend. IT brought in a 80% occupancy rate in Croatia and India, respectively, 77% in Hungary, and 64% in UK. In India and Puerto Rico, Annabelle: Creation opened with an all-time high of a 99% occupancy rate.

Cineworld 4DX Locations

IT: Chapter 2 comes to UK cinemas on September 6th 2019 and can be watched in 4DX at 19 Cineworld locations across the UK. Click the link to be taken to 4DX cinemas near you.

Check out what you can expect from IT: Chapter Two in 4DX with the video below.